We cooperate with beauty salons and hair specialists, we guarantee that our customers receive only original products, as we are licensed suppliers of all the brands you see in our online shop.

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Professional Hair Straightening Products
Welcome to the world of professional cosmetics! Our products are perfect for creating smooth, beautiful, and sleek hair. We offer a wide range of solutions including professional keratin treatments, nanoplasty, hair botox, care products, and much more. Discover the advantages of the brands presented in our catalogue and find out why they are so popular across Europe!
Professional Hair Straightening and Reconstruction Products
At KERATIN EUROPA, we offer a carefully selected range of the best professional brands for hair straightening and reconstruction, chosen specifically for beauty salons and hair restoration specialists. We collaborate with leading manufacturers from Brazil, Europe, and Asia to provide a wide variety of products that deliver not only flawless results but also long-lasting performance.
Every client’s hair structure is unique, which is why our catalogue includes multiple formulas capable of working effectively even in the most challenging cases — from light waves to dense, porous, and ethnic hair types.
Manufacturers continuously improve their formulations, while our technologists and partners test products in real working conditions. We listen to professional feedback and regularly update our assortment to ensure you always receive only proven and up-to-date solutions.
Cosmetics for Beauty Salons: Professional Support
KERATIN EUROPA is an official distributor of professional hair cosmetics in Europe and an exclusive supplier of selected brands in the Netherlands.
Although many brands are already popular in the CIS countries, Brazil, and Asia, we were among the first to systematically introduce innovative straightening and reconstruction products to European professionals, clearly communicating the value, purpose, and benefits of every formula.
Our mission is to provide salons and hair reconstruction specialists with professional products that truly work.
By purchasing through our store, you receive original products delivered to the Netherlands directly from manufacturing facilities.
We offer a wide product selection with detailed descriptions including:
Our managers are always available online to answer your questions and provide consultations. We aim to build long-term partnerships with beauty salons and stylists by delivering the best professional tools for their work.
We constantly follow the latest beauty industry trends, value your trust, and guarantee a high level of service.
Top technologists from different countries regularly conduct training sessions for our team, so we have valuable expertise to share with you on social media — follow us!
Professional Keratin for Hair
One of the key categories in our store is professional keratin treatments. Modern formulas allow you to straighten any type of wave, enhance hair health and elasticity, and effectively reduce porosity.
Keratin deeply nourishes the hair, eliminates breakage and split ends, restores structure, and increases elasticity.
The result is smooth, shiny, and well-groomed hair that lasts for months.
Advantages of professional keratin:
Liquid keratin formulas are easy to apply, spread evenly, and may be used as thermal protection before flat-iron styling.
Hair Reconstruction
Hair reconstruction is an essential step after coloring, chemical treatments, and exposure to environmental stress.
Reconstructive masks and serums contain keratin, collagen, amino acids, and vitamins that penetrate deep into the hair fiber, restoring damaged areas and returning strength, elasticity, and shine.
Nanoplasty: Advanced Technology
Nanoplasty is an innovative treatment based on natural ingredients and free from formaldehyde. It is safe for pregnant women and teenagers. Amino acids are the key active components that integrate into the hair structure and straighten it.
Recommended for coarse, curly, and unruly hair types. Should be applied only on healthy strands.
Application steps:
Hair Botox
Hair botox is designed for intensive restoration, smoothing light to medium waves, filling internal gaps in the hair fiber, and creating a protective layer.
The treatment leaves hair smooth, shiny, manageable, strengthens the strands, and prevents breakage.
Home Hair Care
To maintain long-lasting results, we offer a full range of home-care products including:
Proper at-home care helps preserve salon results for as long as possible.
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